Use Case Videos


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intuVision® Retail

intuVision VA Retail will give you accurate, actionable customer information, people counts, flexibly and while also collecting security information, in real-time or faster-than-real-time from video files.

intuVision Retail & People Counting

intuVision Retail analytics use new or existing CCTV systems and cameras to provide you with actionable intelligence about your business, big or small.

intuVision VA Retail can detect customers waiting too long in line and send email alerts directly to supervisors. Over time this information can be collected and analyzed to better allocate resources.

Heatmaps of customer walk-through patterns provide information about sought-after products and the efficiency of various displays. Knowing customer flow patterns allows for optimal product placement and efficient floor setup. Track summaries option is required.

Monitor your retail, banking, or heath care location while collecting data for a wide range of metrics:

  • Count customer enter/exit, people count
  • Generate actional business insight and intelligence
  • Pedestrian count to compare against the number of people entering
  • Crowds gathered outside the premises provide information about new signage or product displays
  • People lingering in front of displays show product engagement
  • Customers meandering around sales kiosks indicate confusion
  • Customer enter/exit counts provide insight to the store’s busiest hours and conversion rates
  • Post event, search for people in specific areas wearing specific colors, without re-processing, to detect suspicious people
  • And more… Track customer movements through your retail facility with retail video analytics.

Read customer story and testimonial here. The customer is a luxury goods retailer specializing in leather, lifestyle accessories, and perfume. The challenge was accurate customer counts without replacing existing security cameras. The solution? intuVision Retail.

Purchase intuVision Video Analytics

Contact intuVision directly to purchase our analytics solutions. To find a reseller in your region, contact us at Integrators and resellers contact us at

intuVision Retail Events

intuVision VA offers the unique capability to add as many events and event rules to each of your cameras - meaning that with the same camera you can count people entering, generate a heatmap of paths taken, and look for after-hours intrusions.

Activity Detect any moving object activity in a zone, can be limited to people or people with carts, etc.
Capacity Detect when too many people are around a valuable display or waiting for help from support staff.
Camera Tampering & Quality Loss Detect when a camera view has been obscured or blocked, either unintentionally or maliciously.
Coverage Monitor periods of activity/non-activity around counters or service desks to ensure staff are present.
Direction Detect people moving in the user specified direction.
Dwell Time Log the time spent by customers in various store areas, know where and for how long customers tend to linger.
Enter/Exit Detect people entering or exiting marked areas or people entering employee only areas.
Input/Output Count the numbers of people passing through a region to get queue service rate and the renege percentage.
Intrusion Detect when an object enters into a restricted area.
Loitering Detect people milling around.
Object Taken Detect when a monitored object is removed from its place.
People Counting Count the customers entering and exiting the facility. This information can be graphed, reviewed, or exported as a CSV file.
Queue Density Notify staff if queue areas are full, ensuring short wait times.
Smoke/Fire Detection Visually detect fire and smoke in camera views.
Throughput Detect objects crossing user specified edges of the zone.

Retail Use Cases

intuVision VA Retail includes analytics to provide actionable data and security/business alerts across all possible use cases for the retail or facilities domains. Some projects and use cases for which the intuVision Analytics have been used are outlined below:

Use CaseDescription
Staff scheduling Use average customer visitor times and average queue times to schedule employees, for cost savings and to ensure adequate customer support.
Measure renege percentage Calculate number of customers leaving the queue, or tie in customer counts with sales metrics to calculate percentage of sales.
Advertisement efficacy tracking Use customer counts to test efficacy of different advertisement or promotional efforts.
A/B testing of signage Use loitering duration calculations to calculate how eye-catching signage is, by calculating how many people stop and for how long.
Occupancy metrics Calculate number of customers in the store and generate alarms if store or area is over capacity.
Track capture rate Count pedestrians or vehicle traffic and compare against customer count to calculate what percentage of people passing by become customers.
Log customer confusion Customers meandering around sales kiosks indicate confusion.
Alerts for full queue Use queue detector to send email, text message, or trigger a light in the employee break room to notify staff that support is needed at the check-out area.
Alert if customer in back area Use employee uniform to alert if a customer is in a prohibited area by triggering alarms based on clothing color.
Alarm for black-listed individuals Use intuVision Face to detect and recognize known shoplifters or other persons of interest.
Allow only employees into back areas Use intuVision Face to allow only enrolled employees into back areas. Or collect a record of people who do not match employees but who enter the back areas of the store.
Track customer paths through the store Use heatmaps to see both most commonly traveled paths as well as most common areas for loitering (track summaries option is required).
Track shopping cart usage Differentiate between customers with shopping carts and those without, count percentage of serious shoppers vs. more casual browsers by differentiating between those using a shopping cart and those who are not.
Detect abandoned shopping carts Send employees to areas of abandoned shopping carts, to keep store tidy via targeted intervention.
After hours intrusion Keep store safe by using multipurpose analytics to detect after hours intrusion.
Detect empty shelves Track which selves are emptied most quickly and direct employees to fill specific shelves.
Post event search Search for people in specific areas by time and clothing colors without re-processing. Much faster to find person of interest than watching video.
Coverage Track how long employees stay at their post. Create graphs of periods of time where a position was empty.
Object Taken Protect display items and alert if they are removed from the display. Secondary alert can be created when object is returned to cancel the alarm.
Secure valuable displays Alarm when too many people are around a valuable display, or when people move too close to a display.
Compare customer counts for different time periods Use reporting feature to generate reports of customer counts over different periods of time, for instance compare counts this month vs. last month.

Retail User Story: intuVision/exacqVision

“The intuVision/exacqVision integrated system provides a double duty of security and business intelligence video analytics. We are able to protect our stores, products, and people while also offering other business departments metrics to improve their operations and sales revenue.” - Director of Loss Prevention


An internationally known, high-end retailer wanted a solution that would integrate a video surveillance system and video analytics into one easy-to-manage system. They tested several competing systems in their highest trafficked store in Los Angeles, California on Rodeo Drive. Their goals for the test included an accurate people counting system, easy-to-use video management system and a server that could handle all the systems without requiring additional expenses and maintenance. After 90 days of testing, they decided on the intuVision and exacqVision integrated solution.

Retail video analytics detect people counting and customer dwell times in retail location.

About the customer:

  • Luxury goods retailer specializing in leather, lifestyle accessories and perfumery
  • Founded in 1837
  • Over 10,000 employees with locations around the world
  • intuVision Retail now used in all North American branches


The retailer installed intuVision Video Analytics integrated with exacqVision Z-Series network video recorders (NVRs) throughout their US stores. The seamless integration between intuVision video analytics and exacqVision VMS software makes it possible to use a wide range of video analytic rules on any camera for both security and business intelligence purposes. This retail company uses powerful intuVision video analytics to count people entering their stores as well as to detect people loitering after hours. intuVision video analytics has provided the retail stores with 98% accuracy in counting customer traffic throughout their stores.

"intuVision video analytics gave us accurate counts of customer entry and exits without the need for a dedicated camera over the door,” said the Director of Loss Prevention. “Competing products we tested required using a dedicated camera to conduct people counting and still had problems with groups of people coming in at the same time."

The intelligent features within the intuVision and exacqVision system provided detail and a high level of accuracy to analyze video footage and collect better business data. intuVision video analytics provides intuitive statistical information on people's activities in the stores and keeps hourly logs of how many customers have entered and exited a store. Additionally, they can count how many cars come in and out of their parking lots and monitor the perimeter of the building. These statistics are used to measure and report on sales to improve on the overall sales.

Since the intuVision-VA is an exacq Certified Software Application, it is directly installed on the Z-Series recorder without additional computers to run the analytic software. “We invested in a better server to run all of our applications including intuVision Video Analytics on one NVR,” said the Director of Loss Prevention. “The intuVision/exacqVision integrated system saved us additional hardware and maintenance expenses.”

Store employees control the PTZ cameras within the exacqVision client to better investigate the events detected by intuVision VA and create optimal store views. Additionally, intuVision VA sends soft triggers to the exacqVision software to alert the occurrence of specific events to record video when those take place. For example, without a gate around the perimeter of the stores, they can easily monitor and view activity outside of the facility at night from the exacqVision client or mobile app when alerted by intuVision VA, if someone is outside the building after hours. Security staff easily conduct investigations with the powerful exacqVision thumbnail and timeline search capabilities.


The intuVision and exacqVision integrated solution improves all aspects of their business. By having the accurate customer counts from the video analytics integrated into the VMS software, they have accurate business intelligence data to provide to their operations and sales teams to use to drive more store traffic and adjust store promotions based on the metrics provided.


Graph generated from video analytics customer counts and customer information, indicating hourly customer traffic data.
  • All-in-one solution for video surveillance and analytics
  • Improves store operations and sales revenue
  • Reliable operation with no maintenance
  • Saves time and money



  • 15 exacqVision Z-Series NVRs
  • 450 Axis IP Cameras


  • exacqVision Professional VMS
  • intuVision VA Retail

intuVision Retail Sample Videos

360 People counting & Heatmap - intuVision VA is fully set up to process video from 360 degree cameras, allowing you to cover more area with lower cameras. Here you can see people counting and a heatmap of motion through the view.

intuVision Retail Queue Length Detector - Detect over-long queues, and send notifications to open more registers. intuVision queue length detector is part of intuVision Retail, and can be used in a variety of ways, including immediate reaction (sending staff to open more lines), or for the future, to better estimate the staff requirements for different shifts.

Dwell & Customer Counting in One View - intuVision video analytics used in two different capacities for the retail domain. Count customers as they enter, calculate customer capture rate, and notify when dwell times exceed a few minutes - indicating that customers may have questions or find specific displays of interest.

intuVision Retail Overview - Many more intuVision Retail events are available, and with our unique event set-up, you can add as many events as desired to each camera.

intuVision VA Release Notes

Below you can see a listing of the intuVision VA Release Notes, including spotlights on new features, a record of our development history, etc:

New releases are available to users within their software maintenance period. Please reach out to us to schedule your software update. If you are running an older version of intuVision VA, we are happy to help with any questions.

Versions older than 11.0 are currently not eligible for upgrades.

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